Platinum Equity’s Recreational Boat Group announced recently that on May 28th Glastron’s first boat rolled off the production line in Cadillac, Michigan. If you’ll recall, Platinum Equity bought Glastron, Four Winns and Wellcraft early this year from the Genmar Chapter 11 proceedings. (Platinum Equity also owns Ranger, Stratos and Champion.) Previously Glastrons were built in Little Falls, Minnesota. Now Four Winns, Wellcraft and Glastron will all be built in Cadillac. The company reports that product availability remains stable and on track through the transitional phase to its new location.
The first Glastron off the production line in the company’s new home in Cadillac, Michigan was a 205 DS deckboat. It marks a new era in Glastron’s long history.
From the Recreational Boat Group Press Release, June 3 –
“The new line is up and running and producing boats according to plan,” stated Roch Lambert, President for the Recreational Boat Group. “Our key objective, all along, has been to move this production without disruption to our networks and the team has achieved this objective. Our investments and business plans for the Glastron brand continue to move forward as planned,” Lambert concluded.
Glastron will be launching their entire 2011 product line to their world-wide dealer
network with new products, programs and pricing by early July. “We want our dealers to know that we are kicking off our 2011 model year with more energy, more resources and more focus than ever before,” Lambert added. “I’m excited
about Glastron’s future and look forward to building new business relationships with our sales network and providing consumers with the ultimate on-water experience Glastron boats deliver.”
Glastron produces 22 models of boats ranging in size from 17-ft to 28-ft and sells through a world-wide network of dealers and distributors.
The Recreational Boat Group, a division of Platinum Equity affiliate Project Boat
Holdings, LLC, is engaged in the manufacturing, design, distribution and marketing of world-class boat brands Four Winns, Glastron and Wellcraft. The Fishing Boat Group division of Project Boat Holdings includes the Ranger, Champion and Stratos brands.